Ad Tech

Ad-tech is an extensive sector in the online industry that includes digital marketing, advertising technologies, and related sophisticated platforms. The legal aspect of this sector is particularly rich and requires specialized and specific legal expertise, understanding of fraud clauses and disputes, liability with regards to collection and defective traffic, and consultation concerning both legal and business obligations. An understanding of terms of use, work orders and resolving disputes with Google, Facebook, Amazon and eBay, as well as between advertisers and publishers, is also necessary. Furthermore, international data collection and information security laws (in Israel, Europe, USA, Canada and additional countries) require special attention.

Given our considerable experience and class action lawsuits, we can wholeheartedly advise against compromising. At Tal Ron, Drihem & Co., we work with dozens of clients who run companies of this type, and have experience with all the sensitivities and matters that should not be overlooked.

Skip to content